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Data Mining & Its Data Functionalities

What is Data Mining?

Data mining is a buzzword. It refers to any type of large-scale data or information processing for the purpose of extracting relevant knowledge for business applications. The name is rather deceptive in that we are not mining for data. But, rather seeking actionable knowledge from data that is not readily evident in its raw form.

Data mining operations designs are semi-automated or fully automatic. These are used on massive collections of data to find patterns such as groups or clusters, anomaly detection (strange or out-of-the-ordinary data), and dependencies. Patterns can be viewed as a summary of the input data, and further analysis can be done using Machine Learning and Predictive analytics once they’ve been discovered. Data mining does not include data collecting, data preparation, or reporting.

There is a lot of misunderstanding about the difference between data mining and data analysis. Data analysis is used to evaluate statistical models that suit the datasets, such as a marketing campaign analysis. And on the other hand, data mining is used to identify patterns hidden in the data using Machine Learning and mathematical and statistical models.

In this article let us look at Data Mining Prime & Data Mining Functionalities

Data Mining Primer

It is a process of looking for patterns in huge data sets using methods from statistics, database administration, and machine learning to derive knowledge that may be utilized to run a business more efficiently. Any industry that generates and stores a lot of data can benefit from data mining. Data mining is a wide term that encompasses a variety of activities.

  • Mining Descriptive – Data Certain processes are conducted in this type of data mining to produce summary statistics of the data set. It gives a good idea of the information at hand.
  • Mining Predictive Data – Data mining can be used to create predictions about crucial business KPIs using historical data based on the linearity of the data. Predicting next quarter’s business volume based on recent quarters’ success over several years, for example.

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Data Mining Functionalities

It refers to the types of patterns that must be discovered during data mining jobs. Data mining jobs are often divided into two categories: descriptive and predictive. Predictive mining tasks act in inference on current information to generate forecasts. While descriptive mining jobs establish the common aspects of the data in the database.

The following are some of the data mining functionalities:

Data characterization

It is a summary of the general properties of a data object class is known as data characterization. A database query is typically used to acquire data pertaining to the user-specified class. The data characterization result can be presented in a variety of ways.

Data discrimination

The general properties of the target class are compared to the general characteristics of objects from one or more contrasting classes in data discrimination. The user can represent the target and contrasting classes, and the equivalent data objects can be retrieved using database queries.

Association Analysis

In a transaction datasets, association analysis examines the set of elements that frequently appear together. For determining the association rules, there are two parameters that are used:

  • It gives you a code that identifies the database’s common item set.
  • The conditional probability of an item occurring in a transaction when another item occurs is known as confidence.

Classification

It is the process of developing a model that describes and distinguishes data classes or concepts with the goal of using the model to predict the class of objects with no class label. The generated model is based on a collection of training data that has been analysed (i.e., data objects whose class label is common).

Prediction

It is a term used to describe the ability to predict missing data values or upcoming trends. The attribute values of the object and the attribute values of the classes can be used to predict the behavior of an object.It can be used to anticipate numerical values that are missing or increase/decrease patterns in time-related data.

Clustering

It is comparable to classification, except the classes aren’t set in stone. Data attributes are used to represent the classes. Unsupervised learning is what it is. The objects are clustered or grouped according to the maximization of intracranial similarity and minimization of intracranial similarity principles.

Outliers

The data components that cannot be categorized into a particular class or cluster are known as outliers. These are data objects that exhibit several behaviors that differ from the behavior of other data objects. It may be necessary to analyse this type of data in order to extract knowledge.

Evolution Analysis

The term “evolution analysis” refers to the process of defining trends for items whose behavior evolves through time.

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Conclusion

In this article, we have learnt about data mining and its various data functionalities.  We have discussed the eight data mining functionalities. This includes Data Characterization, Data Discrimination, Association Analysis, Classification, Prediction, Clustering, Outliers and Evolution Analysis.

We hope you found it useful! Check our other blogs for more informational content!

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